CCPA

Summary of the California Consumer Privacy Act (CCPA) for game advertisers:

• The California Consumer Privacy Act (CCPA) is a state law that grants California residents certain rights and protections regarding their personal information.

• CCPA applies to game advertisers that collect personal information from California residents and meet certain criteria, such as having annual gross revenues above a specified threshold.

• Game advertisers must inform users about the categories of personal information collected, the purpose of collection, and any third parties with whom the information is shared.

• Users have the right to request disclosure of the specific pieces of personal information collected about them and the categories of sources from which the information was obtained.

• Users have the right to request deletion of their personal information, with some exceptions.

• Game advertisers must provide an opt-out mechanism for users to opt out of the sale of their personal information.

• Minors under the age of 16 must provide opt-in consent, while minors between 13 and 16 years old must provide their own consent, with parental consent required for those under 13.

• Game advertisers must not discriminate against users who exercise their rights under CCPA.

• Non-compliance with CCPA can result in penalties and potential legal action.

Please note that this is a summary and it is important to consult the full CCPA text and related regulations for complete compliance and understanding of the requirements for game advertisers operating in California.